It is a fact that over 80% of homebuyers now start their search online. That’s why as a realtor, it is vital your website is designed in a way that it helps you sell more homes. Below you will find 4 realtor web design tips that will help you do just that.
Realtor Web Design
Great pictures are the key to a homebuyer’s heart. Remember, people are now looking online before ever picking up the phone to call a realtor. That means you need to appeal to them via the photographs on your website. Have slide shows and various listings that show the properties you have available for sell.
Encourage Visitors To Opt In To Your Mailing List
As you very well know, it takes prospects weeks and sometimes even months before they decide on the perfect home. That’s why it is so important you have a way to keep in touch with them on a daily basis. The best way to do this is to have an opt-in form where visitors can sign up to receive daily or weekly information about new properties as they become available. Having an email list is the easiest way for you to keep in touch with your clients and eventually close the deal.
Optimize Your Website For Search
Keep in mind people still use search engines as their number one source for information on realtors and listing in their area. And while most websites come with the needed SEO framework, very few of them are actually set up the right way.
It is your responsibility to make sure your website is search engine optimized. You need to optimize it for your name, your state, your region and your city. If you want to be found online, don’t forget out SEO. If you aren’t sure how to do SEO, consider hiring a professional.
Set Up a Blog
Having a blog is one of the easiest ways you can optimize your website for the search engines. Always set up your blog using the WordPress platform and FatCow website Hosting. It is the best platform and takes only a few clicks to be set up.
The reason why blogs are such a great SEO tool is because you can easily update them. And if there is one thing the search engines love its new content. If you want to get the attention of Google, update your blog on a regular basis. However, don’t post shallow content that doesn’t provide any value to your readers. Doing so will cause you to quickly fall out of the good graces of Google.
Not only do they want new content, they want valuable content. One thing to always remember is that you are writing for a human being. Yes you want to optimize your blog post using certain keywords, but you don’t want to overdo it to the point where your content is no longer readable. If you focus on writing content that provides value you will have no problem attracting potential buyers to your website. To start your new realtor website off with a blast consult a Realtor Web Design firm to show you what is possible.